Across 22 conversations
Incumbent agency mentioned mostOutbound pipeline,
that turns into revenue.
Experienced SDRs call and email the companies most likely to buy from you, and book qualified sales meetings straight into your team's calendar.
THIS MONTH
18Qualified meetings
64%Show rate
£184kPipeline created
WEEK 1WEEK 2WEEK 3WEEK 4
Live opportunities5 new
VP Sales repliedSeries B SaaS · 2m ago
Interested
Meeting bookedCybersecurity · 14m ago
Qualified
Call connectedMarketing tech · 31m ago
Follow-up
$4M+ in closed-won contract revenue from leads we generated in 2025
THE SALESSOURCERS METHOD
We build the campaign,
then run it with you.
STEP 01 / MARKET DEFINITION
Define the market worth pursuing.
We turn your best customers, commercial goals and offer into a clear addressable market. That gives the campaign firm boundaries before a single lead is contacted.
- Ideal customer profile
- Priority sectors and regions
- Exclusions and qualification rules
03Commercial priorityMarkets ranked by revenue potential
02Market segmentsRegions, industries and company profiles
01Addressable marketA focused list of companies we can credibly win
Step 1 of 7
THE SALES INTELLIGENCE LAYER
Every call and reply, recorded and analysed.
Sample dashboardAnonymised demonstration data
SalesSourcers / Campaign intelligence
LIVE
CAMPAIGN + CRM OVERVIEW
Last 30 daysPipeline performance
Dials8,240+21%
Connections3,10837.7%
Conversations68422.0%
Meetings385.6%
Upcoming meetings14Next 14 days
Pipeline generated$425K13 active opportunities
Revenue closed$146K8 new clients
Connected3,10837.7% of dials
Conversations68422.0% of connects
Meetings booked3811.6% of conversations
Qualified pipeline$425KCRM attributed
CRM SYNCED
Meetings, opportunities, pipeline and closed revenue update against your existing CRM.
Live attributionRecent calls & meetingsRecordingAI notesFeedback
Amelia CarterVP Sales · B2B SaaS · Meeting booked
James WilsonFounder · Marketing agency · Follow-up
Priya ShahCommercial Director · Technology · Qualified out
AI CALL + EMAIL ANALYSIS
684 conversations analysedWhat buyers are saying
Already have someone in-house
Capacity gap framing works bestBudget and pricing discussions
Mid-market buyers show strongest fit
TOP OBJECTIONS
01Timing / competing priorities29%
02Existing internal resource24%
03Price versus current approach18%
AI COACHING INSIGHTLead with the cost of waiting.
Calls that linked the offer to missed pipeline converted 2.3x better than calls that led with features.
Applied to next coaching sessionMARKET RESPONSE DATA
Updated weeklySee which buyers, messages and markets convert.
VP Sales9.1%
CRO7.4%
Founder6.3%
Faster pipeline12.4%
Lower hiring risk9.7%
Market visibility7.2%
United Kingdom8.6%
United States7.2%
Australia6.1%
3.2x higher meeting rate than broad account targeting.
Source verified · 42 accountsBest calling window is Tuesday to Thursday, 10am-12pm local timeBased on connects and qualified conversations by role and region.
FULL VISIBILITY
See and listen to every dial we make for you, including AI-generated notes.
CONVERSATION INTELLIGENCE
Analysis of every conversation we have with your prospects, to find insights on their pain points and objections.
CLIENT RESULTS
Meetings that turned into revenue.
Cybersecurity SaaS$120K closed revenue
61 meetings and $630K+ in pipeline.
View result ->
Marketing agency$100K+ revenue
23 meetings from 40 qualified leads in two months.
View result ->AI SaaS$76K revenue
58 sales meetings and 12 new clients.
View result ->B2B services721% ROI
470 qualified leads, 141 sales meetings and 31 new clients.
View result ->B2B SaaS$48K revenue
First outbound client landed in week one, then 49 meetings followed.
View result ->Enterprise SaaS12 enterprise meetings
C-suite and VP buyers at companies with 10K+ employees.
View result ->Advertising agency$132K revenue
29 meetings from 86 qualified leads.
View result ->B2B SaaS$56K revenue
28 meetings while entering a new market.
View result ->Marketing agency$15K MRR
Closed in the first month from 10 sales meetings.
View result ->B2B agency$62K revenue
21 meetings from 53 qualified leads.
View result ->HEAR IT FROM CLIENTS
Hear it from the founders we work with.
THE PEOPLE ON THE PHONES
Experienced SDRs who understand the market they call.
Experienced hires
We select sellers with real phone experience, commercial judgment and the confidence to represent your brand.
Matched to your industry
We match you with SDRs whose previous experience, market familiarity and working hours fit the buyers they will call.
Manager and AI coaching
Managers review calls three times a week while AI surfaces objections, missed opportunities and specific coaching points.
High-performance culture
Good earning potential, team accountability and quarterly competitions keep the team sharp and motivated.
HOW WE WORK
From blank page to live pipeline in weeks.
01
WEEK 01
Diagnose
We audit your market, offer, past performance and sales process, and set the commercial target.
Strategy & market map02
WEEK 02
Build & train
We build the data, scripts and infrastructure, then train your dedicated SDR on your offer, buyers and objections.
Campaign + SDR ready03
WEEK 03
Go live
Calling and email begin. Replies are handled, prospects are qualified and sales meetings are booked into your calendar.
First meetings04
ONGOING
Optimise
Each week's results improve the targeting, the messaging and the handover to your sales team.
Optimisation & scaleBUILD OR PARTNER?
The capacity of an SDR team without the hiring drag.
FactorIn-house SDROutsourced SDR partner
Rep compensation$50K-$70K base
$70K-$95K OTE$70K-$90K partner cost
$70K-$95K OTE$70K-$90K partner cost
Loaded employment costEmployer tax, pension, benefits, paid leave and hiring adminNo payroll burden
Management time20-40 hours / month4-8 hours / month
Tools & systems$1.5K-$3K / monthIncluded
Time to meetingsOften months after hiringMeetings within weeks
Turnover riskYou replace the repContinuity built in
Indicative annual operating cost$120K-$160K+$70K-$90K
Benchmarked against RepVue, BLS employer cost data and Bridge Group SDR research. Ranges vary by market and coverage.
PACKAGES
Pick the meeting volume that fits your growth plan.
STARTERFor testing outbound for the first time
10-15expected meetings per month
- 1,500 targeted calls per month
- Personalised outreach and testing
- CRM integration and live dashboard
- Researcher, SDR and account manager
- Monthly report and monthly ICP strategy session
MOST POPULAR
GROWTHFor scaling a proven market
15-25expected meetings per month
- 3,000 targeted calls per month
- Multi-segment campaign orchestration
- Inbound lead management
- Monthly report and monthly ICP strategy session
- Researcher, SDR and account manager
ENTERPRISEFor complex markets and larger teams
25-40expected meetings per month
- 5,000 targeted calls per month
- Multi-market campaign expansion
- Custom CRM and reporting workflows
- SDR, researcher, AE and sales manager
- Monthly report and monthly ICP strategy session
COMPLIMENTARY STRATEGY
See the opportunity before you partner with us.
We will prepare a concise, three-page outbound opportunity map for your business. It is useful whether you partner with us or run the strategy internally.
- The intent signals worth tracking in your market
- Our recommended targeting and outreach approach
- High-intent leads with contact details and a verified "why now"
FAMILY OWNED. BUILT FROM SALES.
Two brothers built the outbound partner they wished they could have hired.
SalesSourcers started when a family friend asked Zane for help generating sales meetings. The first cold email campaign booked 23 meetings in three months, and the obvious next step was to do the same for other businesses.
Zane had worked from SDR to Account Executive, SDR Manager and Sales Manager, selling and closing millions in revenue. Zaid brought consulting, operations and automation experience from organisations including Accenture, AXA and Zurich.
MEET THE LEADERSHIP TEAM
Senior people stay close to the work.
Abel Wasati
CFO, Finance & Strategy
Financial strategy, commercial planning and long-term growth.
Mike Griffiths
Account Manager
Client success, campaign alignment and campaign strategy.
BUILD YOUR SALES CAREER WITH US
Sell with a team that trains you properly.
US MARKETREMOTE
Sales Development Representative
Based in the United States or able to work consistently across US business hours.
- Fully remote
- US time-zone coverage
- Structured SDR bootcamp and continuous training
- Clear progression into account management, SDR management or closing roles
UK MARKETREMOTE
Sales Development Representative
Based in the United Kingdom or able to work consistently across UK business hours.
- Fully remote
- UK time-zone coverage
- Structured SDR bootcamp and continuous training
- Clear progression into account management, SDR management or closing roles
AUSTRALIAN MARKETREMOTE
Sales Development Representative
Based in Australia or able to work consistently across Australian business hours.
- Fully remote
- Australian time-zone coverage
- Structured SDR bootcamp and continuous training
- Clear progression into account management, SDR management or closing roles
COMMON QUESTIONS
Questions buyers ask before working with us.
Still deciding? Ask us on a strategy call and we will tell you whether we can help.
How are you different from a lead generation agency?+
Every lead is checked for fit, intent and timing before outreach begins. Your dedicated SDR completes our training programme covering discovery, SPIN Selling and Gap Selling, then works across cold calling and personalised email. You also get full call visibility, AI notes, manager coaching three times a week and qualified meetings from as early as week three.
How quickly can we expect meetings?+
Most campaigns go live in week three, after strategy, infrastructure and SDR training are complete. Qualified meetings can begin from launch, while performance becomes more predictable as real market feedback improves the campaign.
Will you sound like our company?+
Before launch, we interview your team, study your offer, review customer calls and materials, build the sales playbook and train your SDR on your market. Scripts are tested through role play, call listening and live coaching. Your team approves the positioning, and the recordings and email replies let you check quality at any time.
How will an outsourced SDR know enough about our business to sell it?+
They are not handed a script and sent to the phones. Your SDR is trained on the problem you solve, the buyers who experience it, your proof, qualification criteria and common objections. Managers coach them three times each week, listen to calls and use AI analysis to identify where product knowledge or discovery needs to improve.
Do you guarantee a number of meetings?+
We set expected meeting ranges based on market size, offer strength and historical data. We do not make artificial guarantees that reward low-quality bookings. Qualification and commercial relevance come first.
What does our sales team need to do?+
Give us strong product context, timely feedback and the capacity to run good discovery calls. We handle prospecting and booking meetings, and your closers focus on turning qualified conversations into revenue.