How we helped ThatsGOOD+ STUDIO Generate $132K mrr in in 7 months
82
Sales Meeting
224
Qualified Leads
18%
Close Rate
$132k
Combined MRR
Client Name: thatsgood+ Studio
Website: thatsgoodstudio.co
Industry: Marketing Agency
Location: Australia
The thatsgood+ Studio Story
Challenge
That’s Good Studio was generating around 7 sales meetings per month, but their conversion rate for outbound sat at just 5%, making it impossible to meet their aggressive growth targets.
While adding more leads seemed like an option, it would have been ineffective without addressing their sales process first.
Solution
Sales Sources improved their sales process with discovery call training, conversion strategies, and a proven framework tailored to marketing agencies.
Bi-weekly deal reviews further streamlined the pipeline. Once optimized, we targeted high-intent leads, focusing on founder-led organizations and marketing leaders with specific pain points.
Results
In seven months, SalesSourcers generated 224 qualified leads, resulting in 82 sales meetings. Their close rate jumped from 5% to 18%, leading to 19 new clients and $132K+ in monthly recurring revenue.
By refining their process and focusing on quality lead that converted into revenue, Laura was able to remove herself from the business and start her own brand.